Matthew Dillon will share insights on how retailers can be champions of organic
The Organic Trade Association is pleased to announce that Co-CEO Matthew Dillon will be participating in the first-ever Newtopia Now organic and natural trade show in Denver later this month.
Dillon will explore the ways retailers can effectively champion organic and eco-friendly farming and packaging practices, and help educate their customers on the importance of a sustainable food system. Participating in a panel discussion for the Cultivating Change: Retail Practices for Supporting Sustainable Brands & Agriculture session on August 26, Dillon and other experts will look at best practices for partnering with brands that prioritize regenerative agriculture, organic farming, and sustainable packaging, and how retailers can translate these practices into clear messaging that resonates with their customers.
“The Organic Trade Association is thrilled to be a part of this next-generation trade show, and to be participating in this important discussion to advance organic and eco-friendly agriculture,” said Dillon. “Retailers play a huge role in our buying decisions, and we make some of our most important decisions in the aisles of our grocery stores – whether it is a local grocer, major supermarket chain or big box store, that’s where we decide what we’re feeding our families.”
He continued: “The more food shoppers understand how critical it is to support organically and sustainably produced products, the more those products will end up in shopping carts and on the dinner table.”
Newtopia Now, sponsored by New Hope Network, celebrates retailers as one of the key foundations of the organic and natural products industry. Replacing the former Natural Products Expo East trade show, the brand-new event has been designed to best serve the diverse needs of retailers in what is an increasingly competitive marketplace. It offers myriad opportunities for meaningful connections with brands and other vital stakeholders, and showcases the most forward-thinking innovation in the industry today.
The Organic Trade Association will have a booth at the show to discuss all things organic. Attending media are invited to stop by the OTA booth (#3012) to meet with OTA staff.
Media availability opportunities for OTA Co-CEO: For media interested in connecting with Matthew Dillon at Newtopia Now, contact Violet Batcha at vbatcha@ota.com.