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Organic at Expo East



September 28 - October 1, 2022

Philadelphia, PA

What's new with organic? Visit booth 529 to learn more!

Be sure to visit our member lounge at the Natural Products Expo East organic pavilion! Whether you are interested in discussing critical issues facing your organic business, checking out our global trade resources to help you expand your business overseas, or understanding what the trade association is doing to elevate the footprint of organic on Capitol Hill, our knowledgeable staff is eager to connect with you. Meeting space is always available on a first come first served basis.

Contact Adrienne Messe to set up a meeting at our booth!

Don't miss The Organic Center in the Organic Park on the Expo show floor from 2:00-5:00 p.m. on Friday to learn more about the (in)credible science behind organic.

Organic Education Sessions 

Our expert staff will be participating in a variety of education sessions during Expo East 2022. Join us to learn about the basics of becoming certified organic, the future of the industry, our brand new diversity toolkit, and more! 

Thursday, September 29 

The State and Future of Organic 

10:00 – 10:30 a.m. ET | Room 119 A/B
Join the Organic Trade Association's CEO, Tom Chapman, in conversation with USDA Under Secretary for Marketing and Regulatory Programs, Jenny Lester Moffitt. In a conversation led by Kellee James of Mercaris, the leaders will discuss some of the headwinds facing organic in the form of economic and supply chain pressures. They will also explore transition, and how USDA is supporting growth in the industry along with underserved communities through ambitious efforts to encourage new organic operations.


Diversity Toolkit Launch Party!

10:45 – 11:30 a.m. ET | Room 119 A/B
The Organic Trade Association has become a leader in ensuring the growth of diversity in the organic industry. We take pride in being a vehicle for the change we'd like to see and have compiled considerable repository of resources to aid in this work. Our members and the public can use our Diversity Toolkit as a first stop when making efforts towards diversifying their conferences, businesses, supply chains, and more. The panel will examine how the toolkit can facilitate a more diverse future for organic and how others can model this effort. 

Esteemed Speakers:
Brittany Janay, Founder, In Loving Accountability Coaching (Discussion Leader)
Stephanie Jerger, VP of Administration, Organic Trade Association
Brian Olds, Founder and CEO, Black Speakers Network
Dr. Kaia Shivers, Founder + CEO, Black Farmers Index & Ark Republic


Organic Policy Update

12:00-1:00 p.m. ET | Room 119 A/B
Join OTA's CEO Tom Chapman for updates on a diverse set of organic policy priorities, including long-awaited updates to the USDA organic regulations, items under consideration by the National Organic Standards Board and organic priorities for the upcoming Farm Bill. A variety of experts will be on hand to help you understand the evolving landscape, and answer your questions.

Esteemed Speakers:
Tom Champman, CEO/Executive Director, Organic Trade Association (Moderator) 
Jenny Tucker, Deputy Administrator, USDA, National Organic Program
Nate Powell-Palm, Chair, National Organic Standards Board
Kyla Smith, Certification Program Director, Pennsylvania Certified Organic


Hot Trends in Organic Retail 

3:00-4:00 p.m. ET | Room 119 A/B
Organic is one of the fastest-growing segments of the U.S. food industry. This session will provide tools to help retailers in merchandising and marketing organic products, and introduce the whys and hows of retail certification. We’ll share a definitive resource for all retailers of organic products, along with an update about organic sales trends.

Esteemed Speakers:
Nancy Coulter-Parker, New Hope Natural Media (Moderator)
Mark Squire, President, Good Earth Natural
Pat Sheridan, President & CEO, INFRA
Erin Harper, Director of Merchandising, Refrigerated Grocery, Whole Foods Market
Jeff Crumpton, Sr. Manager, Retail Reporting Solutions, SPINS


Friday, September 30

Getting Certified in Organic

8:00 – 9:00 a.m. ET | Room 119 A/B

Are you thinking of building an organic brand, or transitioning your existing brand to organic? Have you heard that the paperwork is impossible, the record keeping is beyond what you can manage, or that the costs are out of control? Not so! Join us for a one-hour crash course in what you’ll need to know – from securing your supply chain, to marketing and labeling – to get your line certified.

Esteemed Speakers:
Adrienne Messe, Associate Director, Events and Solutions, Organic Trade Association (Moderator)
Cynthia Barstow, Sr. Lecturer Marketing, University of Massachusetts Amherst
Johanna Phillips, Technical Director, EcoCert
John Foster, Sr. Associate, Wolf & Associates 
Cassandra Christine, Director of Industry Relations, Organic Trade Association