Organic Trade Association’s Organic Industry Survey has been the definitive source for business intelligence on the rapidly growing U.S. organic sector for more than 20 years. If you’re looking for information about the size of the organic market, major players, regulatory developments and key trends, you’ve come to the right place.
Each year, OTA brings you the latest research on organic shoppers and retail markets to inform its members, media, government and other communities about the organic trade.
The 2025 Organic Market Report (formerly the “Organic Industry Survey") reveals strong momentum for the organic sector, with consumer demand fueling growth across categories and organic outpacing the overall marketplace for the first time since 2020. In 2024, U.S. organic sales reached $71.6 billion, marking a 5.2% increase from the previous year—double the growth rate of the total food marketplace.
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