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A Data-Driven Look at the Organic Industry’s Next Growth Chapter

The Organic Trade Association’s 2025 Organic Market Report reveals another year of strong momentum for the organic sector, with consumer demand fueling growth across categories and organic outpacing the overall marketplace the third year in a row. In 2025, U.S. organic sales reached $76.6 billion, marking a 6.8% increase from the previous year and double the growth rate of the comparable marketplace.

This year’s report is packed with insights and analysis, including:

This year’s report is packed with insights and analysis, including:

Comprehensive sales data across nine major product categories: produce, grocery, beverages, dairy and eggs, snacks and candy, frozen foods, meat/poultry/seafood, personal care, textiles, supplements,  and pet food.

Top-performing categories and subcategories, including a 22.4% surge in eggs, 16.6 % growth in yogurt, and an exceptional year for organic beef at 44.3%.

Market trends, including demand for protein and cleaner ingredients, and the ongoing impact of social media and influencers on consumer purchases.

Global trade dynamics, including updates on exports, imports, tariffs and organic regulations.

Outlook on sales growth and market share across product and retail channels.

Download the full report below to explore in-depth sales data, growth drivers, market segmentation, and what’s on the horizon for organic.

OTA Member Organic Market Report Download

Non-Member Survey Access

Purchase Report

Learn More About OTA's 2025 Organic Market Report

PRESS RELEASE


Also available: Consumer Perception of USDA Organic and Competing Label Claims in North America Report

Explore new research on how consumers across the United States, Canada, and Mexico perceive organic certification compared with competing claims such as natural, non-GMO, and raised without antibiotics.

Access the report here


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