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Global Marketing News

OTA brings the U.S. organic industry to developing markets around the world. We create new opportunities for organic products through international promotions, organic exporter education, business to business connections, and trade negotiations. Contact Monique Marez to learn more. 

Posted on Tuesday November 29, 2016

On December 21 at 2 p.m. EST, OTA’s International team will present analysis on organic product prices from store shelves around the world using a digital photo library gathered in country by OTA staff. The analysis includes information on over 2,000 products. We will also share the 2016 U.S. Organic Worldwide Program Calendar. Register now.

Posted on Tuesday November 29, 2016

Meet with qualified international buyers off the hectic trade show floor at Natural Products Expo West. OTA will once again host several international buyers from around the world at Expo West 2017. Sign up to receive buyer profiles, contact information, and have up to ten one-on-one meetings with organic-focused buyers interested in USDA certified organic products. […]

Posted on Tuesday November 1, 2016

OTA will once again host a pavilion at BioFach 2017, which will take place February 15-18 in Nuremberg, Germany. The co-pay for being part of the pavilion will be $500, including one certified organic product of 51% or more U.S. origin ingredients by value or volume. Note: you will need to provide your organic certificate […]

Posted on Tuesday November 1, 2016

OTA has partnered with Sohn’s Market Makers in Korea to carry out an experiential marketing campaign targeted at influencers in the region. Gift giving is a common practice in Korean culture. Recipients often showcase and share gifts with pride both in person and on social media. OTA will create custom gift baskets or “hampers” as they are […]

Posted on Tuesday October 25, 2016

USDA’s Agricultural Marketing Service (AMS) has established the Joint U.S.-Mexico Organic Compliance Committee as part of work towards organic equivalency. This committee was established through the exchange of terms of reference documents between AMS and Mexico’s National Service for Animal and Plant Health, Food Safety and Quality of Mexico (SENASICA). This past week, AMS Administrator […]