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Younger, health-conscious consumers are embracing organic, OTA survey shows
Millennials, Gen Z putting high value on organic’s health benefits
February 18, 2025
WASHINGTON, D.C. -- A $70-billion market now, organic may be maturing, but younger consumers --including new parents and their babies -- are eating it up.
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Eight in ten U.S. parents report they purchase organic products
Trust in the USDA Organic seal reaches an all-time high among organic buyers
April 04, 2013
U.S. families are increasingly embracing organic products in a wide range of categories, with 81 percent now reporting they purchase organic at least sometimes. This finding is one of many contained in the Organic Trade Association’s (OTA’s) newly released 2013 U.S.
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Parents are increasingly aware of unlabeled GMOs in food
U.S. household survey finds one-third choose organic foods to avoid GMOs
March 19, 2013
Results from the latest consumer survey conducted for the Organic Trade Association (OTA) reveal that as U.S.
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The Organic Center names new Board of Trustees
March 15, 2013
The Organic Center has named 15 persons to its new Board of Trustees, and formally introduced them at its sold-out fundraiser dinner March 9 held in conjunction with Natural Products Expo West in Anaheim, CA.
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The Organic Center steps up research focus
UNFI Foundation provides grant for arsenic and rice research
March 05, 2013
The Organic Center has signed an agreement with U.S. Department of Agriculture’s (USDA’s) Agricultural Research Service (ARS) for ARS scientists to conduct targeted research on the factors affecting the presence of arsenic in organically grown rice.
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Canada’s Organic Week welcomes new partner
February 28, 2013
Organizers of Canada’s annual Organic Week are pleased to announce a new partner organization has joined with them to expand Canada’s largest celebration of organic farming and products.
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The Organic Center names Director of Science Programs
Newly created position will provide scientific leadership to advance organic food and farming
February 19, 2013
The Organic Center today named Jessica Shade, Ph.D., to serve in its newly created position of Director of Science Programs. She begins working for The Organic Center today.
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2011 U.S. Organic Cotton Crop Cut in Half by Drought
Changes to federal crop insurance program arrive just in time for beleaguered Southern Plains farmers
January 31, 2013
U.S. organic cotton production contracted in 2011, due in large part to the sweeping drought in the Southern Plains, according to the 2011 and Preliminary 2012 U.S. Organic Cotton Production & Marketing Trends report conducted by the Organic Trade Association.
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National Organic groups grow closer
January 29, 2013
Two of Canada’s longest-running organic organizations today announced that they are streamlining and centralizing their efforts to better represent Canada’s organic sector in Ottawa.
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American Academy of Pediatrics’ clinical report highlights benefits of organic
Report provides guidance to pediatricians about organic foods in patient care
October 22, 2012
A clinical report published online today by the American Academy of Pediatrics (AAP) highlighting the many attributes of organic foods provides guidance to parents confused by conflicting marketing messages regarding healthy food choices for their children.
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Organic Trade Association celebrates successful Annual Fund campaign
October 11, 2012
The Organic Trade Association’s (OTA) 2012 Annual Fund campaign grew by nearly 25 percent this year over the previous year to reach a new record. Funds raised will go towards OTA’s government relations, consumer education, and media outreach work in the United States and Canada.
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